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Proud, empowered – and in tune with our bodies.

International Women’s Day is a day to celebrate the social, economic, cultural, and political achievements of women around the world. It’s a day to reflect on the progress made and the work still to be done to achieve gender equality. The theme for International Women’s Day 2023 is “Embrace Equity”, an important call to action to ensure that women have the same opportunities as men to lead healthy and fulfilling lives.

One of the key areas of focus for achieving equity is women’s health, a complex and multifaceted issue spanning not only physical health but also mental, emotional, and social well-being.

Ensuring that women have access to quality healthcare, information and support is essential for their overall health and well-being. At Kolorex we’re dedicated to raising the profile of vaginal health and encourage women to think ‘whole body health’.  Your intimate areas really do deserve equal attention and support and that is our mission at Kolorex!

International Women's Day 2023  International Women's Day 2023 - Embrace Equity  

Giving your intimate areas equal attention is our mission at Kolorex.

In support of vaginal equity, we’ve designed a call to action #loveyourladybits, designed to encourage an ongoing conversation.  From vaginal discharge to period pain and thrush, it’s important for women to understand what their vagina is telling them about their health and to get answers.

From vaginal discharge to period pain and thrush, it’s important for women to understand what their vagina is telling them.

Just as our bodies change through life, so will our vaginas’ change in response to our age, health or as a result of a vaginal fungal or bacterial infection. We can learn to tune in to recognise our daily normal and important changes. This will help us to monitor our overall vaginal wellness and be able to act when needed.

Understanding your ‘normal-to you’ vaginal discharge and scent, will help you feel confident that everything is running along just fine. It will also help you know when things change and it’s time to seek advice of a health professional.  If your normal musky scent starts to smell fishy for example, this could be a sign of bacterial vaginosis so it’s best to talk to your doctor.

Along with tracking your unique vaginal signature for changes, women also shouldn’t ignore vaginal itching or discomfort. Anything that sets you out of your physical or mental comfort zone, needs attention. In a study* carried out by Kolorex of 819 women who had suffered thrush in the last 5 years, almost 80% experienced vaginal itching and two out three women told us vaginal itching is what caused them the most difficulty.

It’s hard to claim your equal place in the world when you feel undermined by health issues.
Especially if you are not sure how to fix them.

* Study: Kolorex Vaginal Thrush Usage and Attitudes Study Australia June 2021.

Education is key area of focus for achieving equity for women and is one of the most powerful tools for empowering women and girls.  By education we mean in the broader sense, not just study and qualifications for achieving gender equality in the work-place,  but education for proactively managing our own health and contributing to the wellbeing of our friends and families.
To support our ongoing mission of women’s vaginal health, Kolorex is building an online educational resource of vaginal health and related topics. We invite you to explore or refer this for tips and information.

Here are a couple to start…

What is your vagina telling you about your health

Is vaginal itching driving you crazy? This might be why. 

In summary, women’s equity is inextricably linked to women’s health, wellbeing and education and we encourage you to feel strong and empowered by getting in tune with your vaginal care.
So let’s embrace equity and destigmatize the ‘V word’ from International Women’s Day 2023 forward.

The Kolorex Team

#embraceequity    #LoveYourLadyBits

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